Image by NASA

WELCOME TO NORDELLO

FULL SERVICE WEB DESIGN & DIGITAL MARKETING TEAM

WEB DESIGN - MARKETING - CONSULTING - VIDEO - PHOTO & MORE

WEBSITE DESIGN PORTFOLIO

HOW TO HIRE THE BEST WEB DESIGNER IN TORONTO

POSITION YOURSELF FOR SUCCESS

The number one problem you as an entrepreneur have right now is that you need a steady stream of customers coming into your business. This is literally the most important problem that needs to be solved. We want you to have peace of mind, not having to worry about where your next customer will come from. 

 

At Nordello, we take on this responsibility of helping you get a steady stream of customers so that you can focus on serving customers, rather than finding them. We have helped several businesses all over Toronto & GTA grow very successful companies. We love meeting new entrepreneurs who are just getting started on their brand building journey. We feel privileged to play an essential part of this process, and the rest of this article will give you an in-depth overview of how we can provide ongoing value to your business. 

 

Let’s get started. 

IT'S ALL ABOUT THE RIGHT WEBSITE

As you know by now that you need a Toronto website designer for your business. A website is essentially the core of all your online marketing activities. It is the first place your customers will visit before they meet with you in person. Think of it as your digital storefront if you will. Your website will be there first thing customers see, and you want to make the best first impression possible because it sets the tone of how your customers will treat your business & your brand. 

 

If your website gives customers the vibe that they are dealing with a professional who is well respected in the industry and has the right trust factor, well that’s exactly how they are going to treat your company. They won’t object to your prices when you pitch them, and they won’t hesitate when it comes time to buy your products or services. However, if your website looks like it was built when the internet first started, you have very few pics, no testimonials, no trust factor. You’ll be lucky if customers even call your business. They will skip you and find your competitor. This is how we help your business. By building you an online presence that makes you irresistible to your future clients. Get in touch with our Toronto website design team for your new business.

WHAT KIND OF WEB DESIGNER DO YOU NEED?

If you are looking to seriously dominate your industry from the very beginning, we recommend that you find a digital agency to help you build the right infrastructure that is going to position you to win in the marketplace. To do this, you will need to find a digital agency that not only does website design in Toronto, but actually understands how to build marketing campaigns & funnels that will generate real clientele for your business. 

 

You as an entrepreneur do not have the time to find clients. We as your web design & digital marketing agency, take on that responsibility. We design high impact marketing campaigns that will turn your website into a lead generating machine. So that you as the business owner can focus on one thing only. Serving your customers.

SHOULD YOU BUILD A WEBSITE YOURSELF?

This is a topic we come across in the business community, and we could argue both sides evenly, but you should understand the pros and cons of each side before making a decision. There are several reasons why we recommend hiring a Toronto website design company vs. doing a website yourself. 

 

The main reason is time. You, realistically speaking don’t have the time to build a website, even though there are tons of website builders saying that you can build one yourself for free. Although that is true, they forget to leave out the part where you actually have to put in the time to actually learn how to use the editor, come up with designs, create content, find photos and other critical tasks. We’ve come across businesses that built their own website, and when we go through it, half the pages are under construction, the fonts don’t match, navigation doesn't work properly or worse the site takes forever to actually load in the browser. If you are just running your business as a hobby then by all means build a website yourself. But if you want to scale and become a 6-7 figure per year business, we recommend you to hire a website designer in Toronto to help you with the whole process. Remember your time is money, focus on serving your customers and let your website designer build your digital presence for you.

WHAT IS YOUR TIME WORTH TO YOU?

Paying someone to build you a successful website helps you spend more time on your business closing deals. It would be a waste of your talents to sit down on the computer an spend endless hours figuring out the world of marketing and website design. We have spent years mastering this craft so that you don’t have to. Make good use of your time and hire professional website designersin Toronto, to take care of this for you from the very beginning. We have had previous clients who tried to do their website themselves or build marketing funnels themselves and not having any success with it. 

 

Eventually, they return, and we help them get everything straightened out, but by the time they come back to us, they already wasted time, money and lost revenue trying to figure out everything rather than hiring experts from the start.  

 

The only exception to this advice is if you are a young entrepreneur fresh out of college and you have the right back up, time, resources then go ahead and learn everything or get training. Otherwise just hire a reliable Toronto web design company and get it done right the first time. 

MONTHLY SUPPORT FOR OUR CLIENTS

Every client that comes into our organization meets with their very own digital strategist. Think of this as having a general who is going to plan out how we are going to conquer the battlefield that is your industry. 

 

Your assigned digital strategist will get to know you one-on-one, understand your short-term and long-term goals for your business, and help map out a strategy of how we are going to reach our goal. 

THE RIGHT WEBSITE FOR THE RIGHT AUDIENCE

We don’t just build pretty websites; we plan the website according to the audience we want to target. We believe in the concept of “beginning with the end in mind,” a famous concept taught by the author Stephen R Covey. For example, if you are in the business of weddings. The website we build for you is going to be a lot different from the website we build for a furniture store. 

 

These websites are designed for an entirely different audience of people. It’s important to design a website that is most relevant to the target audience. For example we custom tailor things like appropriate color schemes, font selection, photography styles, content topics and several other elements that will help make your website appealing to your target consumer. 

THE RIGHT MARKETING FOR THE RIGHT CLIENTS

Next is how does your target audience search for your product or service. Most likely they are going to use Google search to find your service. For example, if you provide kitchen cabinets, and your target customers live within a 40km radius from Toronto. We would do keyword research and create a spreadsheet of all the best possible keywords that your ideal customers would use to find your website on Google. By knowing how people search for your products and services, we can plan your Toronto website content and navigation according to these needs. 

 

We are essentially reverse engineering the entire process to reach your desired goal. 

WEBSITES THAT LOOK AWESOME ON MOBILE

We still see so many Toronto websites that don’t have a mobile-optimized version of their site. Majority of people use their smartphones to search on Google for local businesses just like yours everyday. It’s important to have a mobile version of your website, over 60% of Google searches are done through a mobile device and that number is rising very quickly.If you don't have a mobile website,  people are not going to stay and  are simply going to click the back button; we don’t want that. But don’t worry we got you covered. Our mobile websites look amazing and load super fast. They are also responsive and adjust to many different screen sizes. Meet with our Toronto website designers and find out how we can build an amazing mobile experience for your growing business.

WEBSITES WITH SUPER FAST LOAD SPEED

This is by far one of the most important factors that will impact the success of your business. You need your website to load in less than 1 sec, no exceptions. Nowadays websites are full of high-res photos and videos and many other fancy features, which is great. But it’s important to make sure your website still loads fast when people visit your website. If it takes 5-10 seconds to load, people are going to click the back button and leave your site. Also, your website load speed is another factor that Google uses to determine how well you should rank in the search engine. Rest assured, our website designers in Toronto pay special attention to making sure your website loads super fast. 

 

Even though our own website has tons of videos, high res images and content, still loads super fast on mobile devices. Meet with our Toronto website design team and we'll make sure to build you a super fast website, your customers will love.

MAKE SURE YOUR WEBSITE IS SECURE

A lot of new web design Toronto companies forget this one part, but it’s important to have your website secured. You can see this by noticing a green lock icon beside the websites URL. Google takes into consideration if a website is secure or not to determine its ranking position on Google. 

HOW WE CAN HELP YOU GROW

As a web design company in Toronto, we provide ongoing support to our clients. We are committed to seeing you succeed as our client. The success of our agency depends on the success of our clients. Which is why we provide weekly or monthly strategy sessions to all of our clients.

 

We want to give your business the proper attention it deserves. Which is why our website design team is always looking for ways to improve your business and position you for success. By leveraging all of our digital skills and using it for the benefit of your organization. As a result of our company work ethic and the quality of the clients we take on, our clients see positive growth in their organizations year after year.  

OUR WEBSITE MARKETING STRATEGIES TO HELP YOU SUCCEED

SEARCH ENGINE MARKETING CAMPAIGNS

There are two main marketing strategies we use for our clients such as search engine marketing. This strategy involves us increasing the visibility of your website on the world's biggest search engine which is Google. Did you know that your customers are searching for your products and services on Google and they should be finding you at the top of the page. 

 

But instead, they are finding your competitors website. The bad news is you are missing out on a huge market share that could otherwise be yours. The good news is that you can take action and have a strategy in place that will help you get more market share in your industry. 

 

This is something we excel at, and we have helped several new businesses succeed with the help of our search engine marketing strategies. By being at the top of the Google search results, you get to be front and center when your potential client is actively searching for your product or service. 

SOCIAL MEDIA MARKETING CAMPAIGNS

The second strategy we for our website design Torontoclients is called social media marketing. We typically start off with Facebook advertising before moving onto other social media platforms, since Facebook has the best audience targeting data out of any other social media platform we start with Facebook first, then branch out when necessary. This process involves our team creating specific ad campaigns about your main services and targeting them to the most relevant audience of people who are most likely to convert into leads and sales. 

 

We’ve created several winning Facebook ad campaigns for our clients that helped them increase revenues by thousands per month on small marketing budgets. Now is the time to take advantage of social media marketing, since not too many businesses are taking advantage of it yet. By being the first out of all your competitors, you can gain a significant advantage over them before they make a move. Be the first and dominate the space.

HOW WE STAND OUT FROM OTHER COMPANIES

As you know by now, hiring a website design Toronto company just by itself will serve no benefit to your business unless there is a marketing strategy behind it to attract customers to your site. Our digital agency is not like other firms where they specifically focus on one thing. We believe that there is a multitude of elements that need to be strategized in order to bring real value to our clients. To achieve successful results, you need to work with an agency that has all of these major skill sets under one roof. 

 

Inside our agency, our team works together collaboratively in order to position our clients for success. Our web designers, marketers, graphic designers, content creators all work together on client projects, making sure that the final outcome for our client is a huge success. As a team, we make data-driven decisions that always give our clients the best possible ROI on their investment with our company.

HOW YOU SAVE MONEY BY HIRING PROS

When customers are searching on Google for your products/services, it means they are close to making a purchase decision and they are simply looking for the right company to complete the transaction with. We will make sure your business shows up on the top of Google search results so that you have the best chance of getting new customers into your business.

BOOK YOUR STRATEGY SESSION 

Having a conversion-optimized website ensures that your hard-earned dollars don't get wasted on your advertising spend. You can have a million-dollar marketing budget, but if your website is not good enough, you won't be able to turn website visitors into real results, such as phone calls, emails or online sales. We custom designed our client websites and create strategic advertising campaigns to help funnel the right types of customers to your store. We love meeting new and exciting business owners, book your first website design Toronto consultation today and let us become a part of your success story.

Free Stock Photography Resources

 

https://stocksnap.io/

https://www.pexels.com/ 

http://unsplash.com/

https://burst.shopify.com/

https://www.reshot.com/

https://pixabay.com/ 

https://foodiesfeed.com/ 

https://www.gratisography.com/ 

 

Paid Stock Photography Resources

 

https://www.shutterstock.com/ 

https://www.bigstockphoto.com/ 

https://stock.adobe.com/ca/ 

 

Best SEO Blogs For Free Training

 

Neil Patel: https://neilpatel.com/blog/ 

The Moz Blog: https://moz.com/blog 

Search Engine Journal: https://searchengineland.com/ 

Search Engine Roundtable: http://www.seroundtable.com/ 

SEMRush Blog: https://www.semrush.com/blog/ 

Yoast Blog: https://yoast.com/seo-blog/ 

Google Web Master Central: http://googlewebmastercentral.blogspot.com/ 

Content Marketing Institute: http://contentmarketinginstitute.com/topic/seo/

Search Engine Watch: http://searchenginewatch.com/ 

Ahrefs: https://ahrefs.com/blog/

Quick Sprout: https://www.quicksprout.com/blog/ 

Backlinko: https://backlinko.com/blog

GotchSEO: https://www.gotchseo.com/blog/

 

Best Web Design Blogs for Free Business Education

 

Smashing Magazine: https://www.smashingmagazine.com/ 

Web Design Depot: https://www.webdesignerdepot.com/

Site Point: https://www.sitepoint.com/

Tutorial Zine: https://tutorialzine.com/

Scotch.io: https://scotch.io/ 

Designs Shack: https://designshack.net/ 

 

Best YouTube Channels For Entrepreneurs

 

Sunny Lenarduzzi: https://www.youtube.com/user/SunnyLenarduzzi/about

Dan Lok: https://www.youtube.com/user/vanentrepreneurgroup

Grant Cardone: https://www.youtube.com/user/GrantCardone

Neil Patel: https://www.youtube.com/user/neilvkpatel

Gary Vee: https://www.youtube.com/channel/UCOEMEjL1GBJ41uCWur5VXWQ

Patrick Bet David: https://www.youtube.com/user/patrickbetdavid

Sam Ovens: https://www.youtube.com/user/samovenstv 

Silicon Valley Girl: https://www.youtube.com/channel/UCiq1FIgtEK7LRAOB1JXTPig 

Graham Stephan: https://www.youtube.com/channel/UCV6KDgJskWaEckne5aPA0aQ 

Entrepreneur Magazine: https://www.youtube.com/user/EntrepreneurOnline 

 

Content Editing Tools & Plagiarism Protection

 

Grammarly: https://app.grammarly.com/ 

Duplicate Checker: https://www.duplichecker.com/ 

 

How to Get Your Website HTTPS Enabled

More info: https://en.wikipedia.org/wiki/HTTPS

 

GoDaddy SSL Certificate Purchase: https://ca.godaddy.com/web-security/ssl-certificate 

 

Social Media Profile Creation

 

Facebook Business Page Setup: https://www.facebook.com/business/pages/set-up 

Instagram Business Page Setup: https://business.instagram.com/getting-started 

LinkedIn Business Page Setup: https://business.linkedin.com/marketing-solutions/linkedin-pages

Pinterest Business Page Setup: https://business.pinterest.com/en/creating-your-account 

Twitter Business Page Setup: https://business.twitter.com/en/basics/create-a-twitter-business-profile.html 

 

Business Directory Listings

 

Google My Business: https://www.google.com/intl/en_ca/business/ 

Yelp Business Listing: https://www.google.com/intl/en_ca/business/

Yellow Pages Listing: https://business.yellowpages.ca/onboarding/#/search

Apple Maps Listing: https://mapsconnect.apple.com/ 

Better Business Bureau: https://www.bbb.org/en/us 

Angies List: http://angieslist.com/ 

Yahoo Local: https://smallbusiness.yahoo.com/local 

Manta: http://manta.com/ 

N49: http://n49.com/ 

 

Best SEO Tools For Your Website

 

SEM RUSH: https://www.semrush.com/ 

Google Search Console: https://search.google.com/search-console/about

Ahrefs Backlink Checker: https://ahrefs.com/backlink-checker 

Yoast SEO Tools: https://yoast.com/wordpress/plugins/seo/ 

Keyword Everywhere: https://keywordseverywhere.com/ 

Image Compression Tool: https://wordpress.org/plugins/wp-smushit/ 

Google Analytics: https://marketingplatform.google.com/about/analytics/ 

Google Page Speed Insights: https://developers.google.com/speed/pagespeed/insights/ 

 

Best Video Editing Software

 

Camtasia: https://www.techsmith.com/video-editor.html 

Final Cut Pro: https://www.apple.com/ca/final-cut-pro/

Adobe Premiere Pro: https://www.adobe.com/ca/products/premiere.html 

 

Best Networking Event Apps For Your Business

Meetup: http://meetup.com 

Event Bright: https://www.eventbrite.ca 

BNI: https://www.bni.com 

 

Legal Policy Generator for Your Website – Always consult your lawyer before uploading any legal documents to your website

 

Privacy Policy Generator: https://www.shopify.ca/tools/policy-generator 

GDPR Policy Generator: https://www.gdprprivacynotice.com 

Refund Policy Generator: https://www.shopify.ca/tools/policy-generator/refund 

Cookie Policy Generator: https://www.cookiepolicygenerator.com 

Terms of Service Policy Generator: https://www.shopify.ca/tools/policy-generator/terms-and-conditions 

 

Best Websites to Buy Your Domain & Tools

 

GoDaddy: https://ca.godaddy.com 

NameCheap: https://www.namecheap.com 

Dynadot: https://www.dynadot.com 

Google Domains: https://domains.google/intl/en_ca/ 

 

Best Payment Processors

Stripe: https://stripe.com/en-ca 

Square: https://squareup.com/ca/en 

Shopify Payments: https://www.shopify.ca/payments