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If you are a brand new business owner in Toronto that is looking for a great Toronto web design team, then you have come to the right place. For over 10 years now, we have helped local small businesses become internationally recognized brands in their respective industries.


We are always on the lookout for our next success story and we hope that you consider working with our agency. It would be an absolute honor to be a part of the early stages of your business. Nothing makes us more happier than seeing our clients grow from startup phase to international success stories.


Before you go about hiring a Toronto web design team, we thought we should put together some helpful content that would give you more information about web design, so that during your upcoming meetings with various Toronto web design agencies, you know what questions to ask.


So let's get right into it!



Difference Between Web Designers & Marketing Agencies


As you go about researching all the different Toronto web design agencies in your area, you will come across two different types of companies, web designers and marketing agencies. Typically most web designers you come across in Toronto will have great knowledge about website design and how to make everything look pretty, which is great. But that's not all you need. You actually need your website to look pretty and generate revenue for your business right? for that reason, you should consider hiring a marketing company or a full service Toronto web design team, that can handle both your website and your online marketing needs for your business long term. In our agency Nordello, we do just that. For over 10 years now we have helped countless businesses with their Toronto web design and online marketing needs. Just building a website is not enough, you also need to have a system in place that can help your website get found by your future ideal customers, regardless if your business is selling services or selling physical products via ecommerce, you need a flexible agency that can handle everything for you under one company.   




How Much Should You Spend On Your Website


This is totally up to you and can depend on your business goals, we have all of our website packages right here on this page, most businesses usually go for our starter packages while larger businesses will want more attention. For most small businesses our starter package is more than enough, once your website is built, the main investment you need to make after your website is your online marketing campaigns. Having a consistent and reliable online marketing campaign will help ensure that you have a steady stream of customers visiting your website and converting into revenue for your business. Our starter package is at $1798 and for websites that need more pages and more content, the price can go up to $3000 or more, really depending on the needs of the business. It's always best to reach out to our Toronto web design team to get our honest feedback on which package will fit your business needs.


Cloud Based Websites Platforms VS WordPress


 There is a slight difference between these two methods of building a website and it's always best to talk to our Toronto web design team to figure out which option is best for your business both currently and long term Most small businesses do just fine with cloud based web design platforms. For example, the average service based business, can do just find with a cloud based web design platform because all you need is photos and text on your website. Some businesses that have thousands of products and sell internationally might want something more advanced, we typically use Shopify or Ecwid for our ecommerce clients. Some businesses are hybrid and provide services along with physical products, for that reason we usually go for a hybrid system that can incorporate the best of both worlds. For enterprise level businesses that need advanced features that require custom coding, we typically use WordPress so that we have unlimited customizations available to us for the future of the company. If you are tight on cash, you can always start with a cloud based website platform and once your business grows, you can always expand into something more custom. As always it's always best to reach out to our Toronto web design team to see which option is best for your new business. We will give you our honest unbiased feedback on which solution will work best for your business needs.


Get Customers To Your Website


Having a website is great, and our web design company in Toronto can help you build just that, but you will also need to have an integrated marketing system that can help you be seen by your future customers, regardless if you are a local business or an international business. For example, all of our Toronto web design clients usually end up hiring us to build custom Google ad campaigns for their businesses. With Google Ads we can reach customers that are actually typing in the keywords that describe your products or services.


For example if you sell wedding photography, we can help you show up on Google if customers search for the keywords "wedding photographers near me" or any other combination of keyword. If after our Toronto web design team does their market research and sees that social media ads might be a better fit for your business, you always have that option in our Toronto web design agency because we offer every service that you might need both now or in the future all in-house. We don't outsource anything, everything is done in-house.  If you would like more information on which form of advertising is best for your business, reach out to our Toronto web design team to learn more.


Website Security


This one little feature is super important especially for brand new websites, Google has updated it's algorithms and stressed the fact that websites that do not have HTTPS security will have a lower rank on Google. Also if your website is not secure and your customers could be in danger of hacks and credit card theft. So it's best to have your website secure regardless if you decide to hire our Toronto web design team or not. Our Toronto web design team always has each website secured before we handover the login details to our clients. We do this by default and it's totally free if you purchase any web design package from our Toronto web design agency.




Website Load Speed


Did you know that if your website loads slowly, your website visitors will essentially click the back button? that's right, having a slow website will actually make your website lose potential customers. By default our Toronto web design team will ensure that your website load fast by using a variety of strategies and techniques. For starters, we use the best servers to host your website, one of them being Amazon web servers, because if there's one company that has great servers its them. If your website load speed is too slow, Google will rank your website lower in comparison to other competing websites that have faster load speeds.



DIY VS Hiring Professionals


iF you are a young entrepreneur with all the time in the world, you can definitely build a website all by yourself, all the technology is available for you to easily learn everything and there are tons of great tutorials on YouTube. However if you are an older entrepreneur with responsibilities and business day to day duties, you may not necessarily have the time to do everything yourself. Also you have to take into consideration the value of your own time, it might make more sense for you to hire a web designer, get it done professionally so that you can focus on growing your business.



Professional Photography For Your Website


If your business is just getting started and you don't have great photography already, you have the option of buying professional royalty free stock images for your website, don't worry, you can find some amazing quality images for your website at really affordable price. Our website is literally filled with professional stock images. If you hire our Toronto web design team, we will select professional stock images for your website, we will do our best to find as many free images as possible, if we have a hard time finding the right variety, we will have to find paid stock images, however the cost is usually very minimal and well worth the investment. If you run an ecommerce business, it's going to be hard to find stock images of your products, so chances are you will need to hire a photographer to come in and take pictures of all your products and professionally edit them. Hiring a photographer is not as expensive as most people might think, but if you do need this service, reach out to our Toronto web design team and we can connect you with our internal photography team.



Should You Invest In SEO For Your Website


If you have a brand new website and you are thinking of doing SEO, don't because its going to take 6-months to 1 year before you site ranks number one on Google. Until then we highly recommend you to do Google Advertising, get some early sales in, and then one you start making consistent revenue, reach out to our Toronto web design team to get started on your SEO campaign.

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